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Well-built. That’s the standard that guides our creative process. How we meet that expectation evolves with each new assignment, but there are certain givens that apply in every case. There’s a spirit of ingenuity at Hart that encourages us to think differently. And to approach our work with an open mind. When you have the freedom and the drive to create, it leads us to interesting places. Like a unique design perspective. An unexpected color palette. Or a carefully chosen word that sparks the connection we’re looking for.