Connect

Let’s start a conversation. Call, email or share your information. And you’ll be one step closer to a brand that’s well built and well delivered.

SHARON STEMEN

Manager, New Business Development

Esstemen@hartinc.com

T 419.893.9600 Ext. 161

F 419.893.9070

BRITTANY FULTON

Human Resources Leader

Ebfulton@hartinc.com

T 419.893.9600 Ext. 147

F 419.893.9070

ProMedica

farm field
farm field with barn and truck
ProMedica
Well Connected Campaign

While ProMedica had developed a comprehensive healthcare system across northwest Ohio and southeast Michigan, audiences had little awareness of this integrated network or how it had become a catalyst for seamless and superior care.

Audiences knew the ProMedica brand, but they didn’t grasp the power of ProMedica's network. Our job was to communicate the advantages of a system-based approach in which continuity of care, collaboration and information-sharing generate better patient outcomes. The Well Connected campaign was designed to connect with multiple audiences in markets both large and small. Post-campaign research indicated 61% of respondents specifically understood the benefits of receiving care within a coordinated system.