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Premium cuts of fish aren’t easy to come by. And at the height of the COVID pandemic, it became even more difficult. So when LŪR, a premium fish wholesale supplier, tasked us with boosting their business, we used technology and design to get the finest filets to everyone who wanted them.
We generated their name, logo and brand standards to attract investors. Then we designed, developed and deployed an ecommerce site: getlur.com. We captured all of the photography, and enabled consumers to read and learn about each species and easily purchase on a one-time or subscription basis. And every box of fish was delivered to doorsteps with GPS alerting consumers of its whereabouts all along the way.