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We live in a digital age, and when young people want to learn something, more often than not, they turn to their phones. Lourdes University recognized this and tasked Hart with redesigning its website to make it more mobile-friendly and a better vehicle for continually pushing out fresh content.
So to rejuvenate its brand presence, Lourdes University partnered with Hart to rebuild lourdes.edu. A key component of the project was adding fresh, new content to the site. One way of accomplishing this was through the addition of video. Lourdes University now has several compelling videos to leverage, bringing each of its schools to life, while staying true to the broader university brand.