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Roaring Cash
DC Lottery wanted to boldly splash into the 2020s with their new Roaring Cash scratch-off in a way that was memorable.
Our campaign sent them back to the future. With a visual nod to the “Roaring 20s” of the last century, we were able to get everyone in DC excited about a whole new way to celebrate a new decade. You might say we “made a splash with roaring cash.” #ItsFun2Play