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811 Madison Ave.

Toledo, OH

43604

1398 Goodale Blvd.

Columbus, OH

43212

University campus green spaceDecoration
Rick Carey – VP, Creative Director

On the surface, milestones look like a perfect opportunity to share a historical perspective of an event that happened 50, 100 or even 200 years ago. A business might recognize the day it was founded, or the year an iconic product was launched, for example. And it would be logical for those recognit...

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Basketball GameDecoration
Tiffany Vogel – Senior Copywriter

A September Saturday in a college town has an undeniable energy. It’s hard to walk down a sidewalk without being greeted by the smell of cheeseburgers grilling at a tailgate party. Or the fight song signaling a touchdown.

Some schools have years-long wait lists for season tickets, while others hav...

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University LibraryDecoration
Rick Carey – VP, Creative Director

The question isn’t new to university marketing professionals. In fact, universities across the country have been trying to answer this question for decades. How do you effectively incorporate a highly acclaimed college, school or department into a comprehensive university brand?...

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Video CameraDecoration
Sean Rodman – VP, Creative Director

Video as an advertising tool has been around for nearly 80 years. The very first TV commercial for Bulova Watch Company, which was 10 seconds long and ran during a Brooklyn Dodgers game in 1941, stated simply, “America runs on Bulova time.”

Eight decades later, video remains the single most dynami...

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Higher Education BackdropDecoration
Rick Carey – VP, Creative Director

As funding decreases for many state-supported universities, philanthropy becomes a top priority. The gap that exists when state funding is reduced can only be closed by the generosity of those who support the university. There was a day when most higher education fundraising was about making a case...

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