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Manager, New Business Development

T 419.893.9600 Ext. 161

F 419.893.9070


Human Resources Leader

T 419.893.9600 Ext. 147

F 419.893.9070

Post it notes with writing on themDecoration
Brian Newberry – VP, Brand Leadership

There has been a seismic shift in channel planning for the home products category. Channel planning once consisted of mapping media and messages to specific touchpoints on a linear buying journey. The marketer’s role was to guide the customer through each stage and channel.

However, changes in con...

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Construction workers at drafting boardDecoration
Brian Newberry – VP, Brand Leadership

How short-handed industries are taking the long view.

A 2015 survey by the Associated General Contractors of America revealed that nearly 80% of construction businesses are having a hard time finding qualified skilled labor. Older generations of craftsmen are aging out of the workforce, and younge...

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Women wearing virtual reality gogglesDecoration
Sean Rodman – VP, Creative Director

In the book (or movie if you prefer) Ready Player One, the protagonist, Wade, puts on a pair of virtual reality goggles and a sensory suit, steps onto an omnidirectional track pad, and he is instantly transformed into another person and transported to another world. That is the promise of VR. We’r...

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University LibraryDecoration
Rick Carey – VP, Creative Director

The question isn’t new to university marketing professionals. In fact, universities across the country have been trying to answer this question for decades. How do you effectively incorporate a highly acclaimed college, school or department into a comprehensive university brand?...

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Kahiki video work blog post header imageDecoration
Tiffany Vogel – Senior Copywriter

Talk about a recipe for success.

Kahiki wanted to stand out from the crowd or, more specifically, the crowded frozen food section in local grocery stores. So, Kahiki enlisted our team to help drive awareness and trial among millennials for its Asian-inspired frozen food.

Research helped us home...

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