Connect

Let’s start a conversation. Call, email or share your information. And you’ll be one step closer to a brand that’s well built and well delivered.

SHARON STEMEN

Manager, New Business Development

Esstemen@hartinc.com

T 419.893.9600 Ext. 161

F 419.893.9070

BRITTANY FULTON

Human Resources Leader

Ebfulton@hartinc.com

T 419.893.9600 Ext. 147

F 419.893.9070

Couple Painting RoomDecoration
Hart

Why are people making home improvements? And how do baby boomer, Generation X and millennial spending compare?

We recently conducted a national survey of more than 600 consumers to gain a better understanding of the home improvement landscape in 2017. We’ve been sharing our insights in recent blogs.

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Hart

Just last month, Consumer Reports projected that Americans are poised to spend “a near-record $317 billion” on home improvement projects this year.

We’re not surprised to hear that.

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Hart

At Hart, we truly enjoy working with a variety of clients. That said, we do specialize in a handful of industries, home products being one of them. And we’ve been curious about how consumers are going to spend their money in 2017 when it comes to home improvements. So, we reached out to people around the U.S. We think you’ll find the results valuable.

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Anthony Hiss – Project Manager

Since World War II, healthcare has predominately been a B2B affair. Patients didn’t have much say in the matter. Yet here we are, on the heels of the 50-year anniversary of the end of World War II, and healthcare is changing – faster than you might think.

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Anthony Hiss – Project Manager

As marketers, we always talk about the importance of content, and you probably see the words “content marketing” everywhere you look. A recent study from MarketingProfs shows that 86% of marketers use content marketing in their organization, and it’s no surprise that social media is the leading channel. The study shows that 96% of marketers use social media posts for their content marketing, with the most successful marketers noting Facebook, Twitter and Instagram as the top three platforms.

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