News

Marketers Shouldn’t Wait on The FTC to Curtail Greenwashing

December 28, 2011 - Marketing & Communications, Public Relations - Todd Yerman - Director, Business Development

The Federal Trade Commission recently issued proposed changes to their “Green Guides,” an announcement that’s created buzz in both marketing and legal circles recently….

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Penn State – A Crisis Communications Disaster

November 17, 2011 - Public Relations - Todd Coleman - Senior Interactive Developer

Penn State has violated the granddaddy tenet of crisis communications. The university, which has its own communications college and is home to the prestigious…

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