MAUMEE, Ohio – Seven of eight banner designs created by Hart Associates graphic artists have been chosen to appear in a prestigious design magazine.

HOW magazine’s September/October 2011 edition includes the seven designs in its Self-Promotion Design Annual edition. The magazine is highly regarded within the design community and is part of the HOW brand, which includes a host of products and events created to serve the needs of graphic designers.

The banners originally were created for the American Institute for Graphic Arts’ (AIGA) Urban Forest Project to promote sustainability efforts, and were award winners in that 2010 competition.

“For the Hart design team, this selection is a great honor and recognition,” said Mike Bell, Hart’s Vice President, Chief Creative Officer. “It’s even more impressive when you consider HOW magazine honored seven of our banners among the 50 designs it featured in this issue.”

The Self-Promotion Design competition was launched in 1988 and is HOW magazine’s oldest contest. This is the only awards program to specifically recognize outstanding promotional work. The competition celebrates design work that is engaging, memorable and effective at moving the viewer toward action.

MAUMEE, Ohio – Hart Associates, one of Northwest Ohio’s leading integrated marketing and communications firms, created and implemented a campaign that has won a First Place in the American Public Transportation Association’s (APTA) Annual Adwheel Awards competition.

The “Empty Seat” campaign was created and implemented for the Toledo Area Regional Transit Authority and was honored in the Public Relations/Awareness or Educational Campaign category for transit agencies providing less that 4 million trips annually.

The basic concept behind the campaign is to show an empty seat from a TARTA bus at various venues throughout the Authority’s nine-community service area to underline the breadth of locations and activities that can be reached by using TARTA.

“TARTA has been a long-term client and allows Hart Associates the creative freedom to promote the Authority’s various services in attention-getting ways that attract riders and help to ensure continued operations,” said Hart’s President Mike Hart. “Hart has a rich heritage of providing service to public entities and understands the special circumstances in which they operate.”

The criteria on which the APTA entries were judged included clarity of message and information; attractiveness and use of design, layout and type; attention-getting and holding qualities; and overall impact and impression.

MAUMEE, Ohio – Hart Associates, one of Northwest Ohio’s leading integrated marketing and communications firms, has been honored by the 28th Annual Healthcare Advertising Awards.

The firm received a Silver Award for its “Welcome Back” campaign on behalf of Toledo-based HCR ManorCare. The campaign included print, outdoor, digital and radio and TV elements, all produced and implemented by Hart.

“This campaign is a prime example of the quality and type of campaign Hart strives to achieve every time it takes on a client commission,” said Hart’s President Mike Hart. “We take great pride in the creative work that our agency produces.”

The creative concept involves inanimate objects “welcoming” a person back to his or her favorite activity following a medical situation. This concept is reflected in each media application and carries a unifying and supportive message throughout.

The Annual Healthcare Advertising Awards are the oldest, largest and most widely respected competition in this field. A national panel of judges reviewed the nearly 4,000 entries based on creativity, quality, message effectiveness, consumer appeal, graphic design and overall impact. The awards are sponsored by Healthcare Marketing Report.

MAUMEE, Ohio – A campaign created by Hart Associates has won another coveted national award for Paramount Health Care.

The “Paramount Card” campaign has received a Silver Aster Award in the Total Advertising Campaign category in competition with entries from agencies across the nation and the world. The campaign consisted of print, outdoor, radio and TV commercials.

Earlier this year, the “Paramount Card” campaign received a Merit Award in the Service Industry Advertising Awards competition.

“Paramount Health Care has been a valued partner of Hart Associates. We’re pleased that our work for them has brought this Northwest Ohio firm recognition on the national and international levels,” said Hart’s President Mike Hart. “What matters even more is the trust Paramount has in Hart and our work for them.”

The Aster Awards is a medical marketing awards program for healthcare organizations and their advertising and marketing agencies.

MAUMEE, Ohio – Hart Associates, one of the leading integrated marketing firms in Northwest Ohio, has received another Telly Award, its third of the year.

This time, the firm received a Bronze Telly for the “Owens Experience” TV spot produced for Owens Community College.

In March, Hart received a Silver Telly (the highest award category) for ProMedica Orthopaedic Institute’s “Back and Forth” (sports kids) TV spot and a Bronze Telly for the full-length online version of the “Owens Experience” commercial.

“We’re honored to be recognized by such a respected awards program,” said Hart’s President Mike Hart. “This award is a continued indication of the high-quality creative work Hart Associates provides all of its clients.”

The Telly Awards honor the very best local, regional and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web. Since 1978, the awards program’s mission has been to strengthen the visual arts community by inspiring, promoting and supporting creativity. The 32nd Annual Telly Awards received more than 11,000 entries from all 50 states and five continents.